Packaging of the World (POTW), the industry website dedicated to promoting and inspiring great work in the field of package design, recently highlighted Spire in their esteemed Packaging You Shouldn’t Miss feature.
The monthly feature highlights the Top 10 best, and most popular, package designs according to post views, social shares, likes, retweets, repins, and people reached on POTW’s various social media platforms and website.
In Packaging You Shouldn’t Miss #106, Spire’s B2BBQ self-promotion bottles made the impressive list. The creative was originally added to the site in late January, and was immediately featured on their Facebook, Twitter, and Instagram channels prior to being named among the month’s very best.
“It is an honor to be named among the best designs of the month by Packaging of the World,” said Jason James, principal and associate creative director at Spire. “It is one of the most prominent packaging design websites in the world, and Spire is proud to be among the 10 best worldwide.”
The Spire B2BBQ is the most-awarded creative piece in the history of the B2B agency. Last year alone, it received highest honors from Graphis, Hermes, Dallas Society of Visual Communications (DSVC), D/FW chapter of the American Marketing Association, AAF Dallas, AAF District 10, and was the only AAF National ADDY winner in all of North Texas.
POTW started in 2008 and has grown rapidly to become one of the leading packaging design blogs on the internet. POTW aims to inspire designers from all around the world by publishing some of the most interesting and creative projects from large global agencies to students.
Its mission over the past years has remained the same: Create a packaging website as simple and digestible as possible.
Today, with thousands of projects in our archive, their audience includes packaging designers, graphic designers, advertising agencies, students, manufacturers, and suppliers, garnering over a million impressions every month.
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