Irving, Texas-based Customized Communications, Inc. (CCI) is a leading provider of medically accurate, up-to-date health education resources for healthcare facilities to provide to expectant and new parents in the U.S. and Canada. The medical publisher has selected Spire to assist with the rebranding of its company that was founded in 1993.

CCI’s portfolio of educational materials range from printed books to web-based learning through the entire maternity journey, covering all topics from healthy pregnancy to postpartum health and newborn care. Furthermore, CCI offers white labeling or customization of all materials in order to fit with each customer’s unique brand.

“It’s hard to find an agency that truly knows the healthcare space,” says Stacy Blakley, CCI Marketing Director. “We are fortunate to have found Spire because they not only specialize in exceptional B2B creative, but also strategy for our established, yet growing, brand.”

Spire is Texas’ most-awarded B2B marketing agency, according to AAF Dallas and the D/FW Chapter of the American Marketing Association. The agency is also on the Clutch 1000 global list of Best B2B Agencies in the World, and was also named to the even more exclusive Clutch 100 list for both Fastest Growth and Sustained Growth. The agency went on to be named to B2B Marketing’s Top 38 U.S. B2B Agencies and Marketing Round’s 12 Best Agencies You Should Know in 2020.

Work for CCI will include messaging and positioning, brand naming, logo design, website redesign, as well as a refresh of the general brand look & feel.

Spire was founded in 2005 and currently partners with notable clients like TrinityRail, The Howard Hughes Corporation, Bell Helicopter, Avantax, Payer Compass, and Tyler Technologies.

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